Breaking Bad ended over a week ago and rather than getting the blue meth shakes, I’m actually completely over it and onto the next already. It was an amazing show, that apparently only ended when it did because AMC is run by sentient robots who have no idea what the fans want. They’re throwing together a pointless Better Call Saul show that’ll probably suck, sadly. And now there’s even more reason to call 911 in alarm because we’ve learned the CEO of Dreamworks, Jeffrey Katzenberg, offered $75 million if the cast and crew would make three final, final episodes. I won’t spoil it for you, but then I don’t need to bother because we can’t have nice things. According to Variety, Jeffrey offered the money just because he’s a fan of the show. Specifically, he ‘told an audience of TV execs at the Mipcom mart in Cannes that six weeks ago he offered to commission three extra episodes — totaling 180 minutes — of Breaking Bad. He offered to pay $25 million per episode.’ He explained, ‘I had this crazy idea. I was nuts for the show. I had no idea where this season was going.’ Adding, ‘The last series cost about $3.5 million an episode. So they would make more profit from these three shows than they made from five years of the entire series.’
He explained that he had intended to show the extra content as six-minute segments over 30 days online. “I said (to them), ‘I’m going to create the greatest pay-per-view television event for scripted programming anybody’s ever done,’ ” he explained.
He planned to charge viewers from around 50 cents to 99 cents per episode. However, this was before Katzenberg knew where the creative team were taking the storyline, which meant his idea was a non-starter.
Katzenberg told the anecdote to illustrate his belief in the commercial potential of short-form content online. “I share the story with you only to tell you that I have the courage of my convictions in this. I just think that there is a whole new platform for (short form) entertainment … and the higher the quality of the stuff that fills it, the higher people will be paid for the work that they are doing there,” he said. [Variety]